User Group Meeting Email Invitation

CHALLENGE

Client does not want to send typical physical postcard for event invite, wants to send captivating, unusual email.

SOLUTION

Create a cinemagraph for a graphic email and social media distribution with a subtle moving image to catch attention and encourage clicks.

PROCESS

Expanded event photo to a size optimized for social media with 4:3 ratio and edited video footage to loop in top section of the graphic as an animated GIF, which will send and display in email.

SKILLS

Video editing
Adobe Premiere Pro
Photography
Photoshop
Social Media Strategy